There are hundreds of thousands ways to achieve success, but the best one is to succeed together with the partners for mutual benefit. The partnership between CHINT and CENIKA AS, our Norwegian distributor, is a perfect illustration.
In Norway in northern Europe, it is a cold winter with snow and low temperature. For those who love sports, the most popular and enjoyable sport is the handball game. Handball game is the most popular sport in Norway. A handball league of DHK (Drammen Handball Club) concluded not long ago, CHINT presented a fresh and exciting of CHINT blue, collaborating with local distributor CENIKA AS.
As the distributor of CHINT for 15 years, CENIKA AS has signed a sponsorship agreement with DHK, Norway's top professional handball team, to raise the Norwegian public's awareness and recognition of DHK's games through high-frequency and high-quality matches, the influence of European stars and extensive live television and internet broadcasting. During the games, the CHINT logo was everywhere, LED billboards and the players' jerseys tailored by CHINT.
Single input brought multiple benefits. Handball games attracted more and more European customers a new perspective on Chinese brand as well as CHINT brand. It also opens the door of multi-channel cooperation between CHINT and CENIKA AS. In the past 15 years, promotion activities like professional journals, seminars, exhibitions, focusing on panel builders, installers, design institutes and special industries have been continuously carried out. Up to now, more than 80% of the manufacturers and installers in the local market of Norway have been customers of CHINT, with ever-growing influence and recognition in the Norwegian market.
About DHK
DHK is the most winning Norwegian handball team for the last 20 years. 1996 they won the champion league in Europe after winning against teams like Paris St. Germain (PSG). The last years the team are back as top 3 in Norwegian handball and was the Norwegians champions in 2017. They are one of the favorites to win the Norwegian league.
